Welcome to
W. R. Ryno Jr & Co.
We are an independent family-owned Brokerage General Agency
dedicated to working with insurance and financial professionals.
About Us
A Legacy of Service in Insurance & Finance
W. R. Ryno Jr. & Co. is an independent family-owned Brokerage General Agency dedicated to working with insurance and financial professionals. We offer hands-on expertise through our consultative approach to product solutions, concept evaluation, underwriting negotiation and business development.
We strongly believe in having an objective approach to solving your clients’ Life Insurance, Annuity, Long Term Care, Impaired Risk Underwriting and Advanced Market needs.
Having worked with insurance and financial professionals since 1990 based out of the Chicago area we are dedicated to developing meaningful longstanding relationships and we’ve never forgotten that our clients have a choice as to where they can do business.
Our Services
Comprehensive Solutions
for Your Needs
Product Solutions
Product solutions for the life insurance industry encompass a wide array of offerings designed to meet the diverse needs of individuals seeking financial protection and long-term security.
Concept Evaluation
Concept evaluation in the life insurance industry is the critical process of assessing the viability and potential success of new product ideas, features, or services before significant resources are invested in their development and launch.
Underwriting Negotiation
Underwriting negotiation in the life insurance industry is the interactive process between the insurance company and the prospective policyholder (or their representative) to determine the final terms and conditions of a life insurance policy, particularly when the initial risk assessment reveals factors that could lead to a standard policy not being offered.
Business Development
Business development in the life insurance industry encompasses all strategic activities and initiatives aimed at driving growth, expanding market presence, and increasing profitability.